Logos that Lead!

Craft Your Brand with Clarity and Purpose

You have a vision. A business idea ready to grow or perhaps one that’s already moving forward, but still carrying a logo that doesn’t quite reflect the depth of what you offer.

Too often, time and budget hold business owners back from investing in a brand identity that truly represents them. But your logo is more than decoration, it’s the silent ambassador of your business. It should speak with confidence, clarity, and intention. That’s why this Logo Design Workshop was created: to guide you through a focused, practical process for designing or refining your brand’s visual identity, with expert support by your side.

WHAT – A two hour guided workshop to help you design or redesign your business logo. You’ll gain professional insights, learn essential design principles, and walk away with the foundation for a logo and a brand that you can stand behind with pride. Workshop provided to you by the City of Prospect.

WHY – Because a clear, well-crafted logo gives your business the confidence to stand out. It tells your story, sets the tone, and earns trust.

WHO – Ideal for new startups or established businesses ready to move beyond the DIY phase and embrace a brand identity that aligns with their purpose.

Bring your current logo or past attempts, we’ll work with what you have, offer expert feedback, and help you shape a mark that’s worthy of your vision.

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Michael Roxas is the Branding Director and Co-Owner of VERSION • Design, Brand & Digital, where he plays a pivotal role in shaping brand identities and digital strategies. Beyond his professional accomplishments, Michael is deeply involved in community and not-for-profit work. He has generously contributed his time and talents to organisations such as the Norwood Parade Precinct Committee, Project Hope Australia, and Food for Thought SA – championing causes from international aid to cultural heritage through the Migration Museum.

Michael has also served as a lecturer and mentor in design and illustration at the University of South Australia, where he holds an Honours degree. His academic excellence has been recognised with a Golden Key International Honour Society Award. As well, he holds formal qualifications in visual communications, with specialisations in graphic design and illustration design. Michael’s leadership and business acumen were further acknowledged through his appointment as a mentor in the Eastern Business Advisory Program, an initiative supported by six local councils in Adelaide’s eastern region.

Previous speaking engagements:

• Saint Ignatius College Athelstone – Senior Students – Idea Generation & Design Workshop (February 2025)

• Flinders University – Student Wellbeing and Support Services – Branding Workshop (November 2024)

Visit > Flinders University | BetterU Project